INTEGRATED MARKETING COMMUNICATIONS
We design integrated communication strategies that align messaging, channels, and timing to ensure consistency and maximum impact across all marketing efforts.
We manage paid and organic campaigns across digital platforms, ensuring brand visibility, audience engagement, and performance-driven execution.
We track performance, analyze results, and continuously optimize campaigns to improve efficiency, reach, and return on marketing investment.
Teeba Kids l New Juice Launch
Launch campaign developed from concept to execution
Introducing Teeba’s new kids’ juice range through a playful, parent-approved narrative designed to appeal to both children and decision-making parents. The campaign combined creative storytelling, launch visuals, and integrated paid and organic amplification to drive awareness, trial, and brand recall at scale.
Istathmir l Launch to Performance Growth
Integrated paid & organic campaign management
Integrated launch campaign establishing Istathmir’s digital presence, followed by ongoing paid and organic social media management. The focus shifted from awareness to performance-led campaigns, driving website traffic and conversions through continuous creative testing, audience optimization, and data-driven refinements across platforms.
Taptap Send l Market Entry in Jordan
Localized social & influencer-led launch
Launched TapTap Send’s social media presence in Jordan through a localized communication strategy combining content creation and influencer marketing. The campaign focused on building trust and cultural relevance, supporting market entry and accelerating early audience adoption.